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How to Set Up Memberships with an Included Donation: https://help.pm.leapevent.tech/a/1667904
Did you know that with PatronManager's built-in Memberships, you can sell Memberships that count all or some of the Membership price as a Donation?
That's right! If you consider Memberships as contributed revenue, you can handle that in PatronManager. In this article, we'll cover:
- How to set up Memberships with a Donation portion
- How to sell Memberships with a Donation portion
- An overview of how Memberships with a Donation portion work
And at the end we have some Frequently Asked Questions (FAQs).
Ready? Let's jump in!
1. Set up your Membership(s)
Creating your Membership(s) with a Donation portion follows the most of the same steps as setting up Memberships more generally. Use the steps here to set up your Membership(s)!
Are you already using Benefits?
If you've been using Benefits and Benefit Levels and manually assigning them to Contacts, you probably don't need to recreate those; though it's worth taking this moment to make sure they're up to date, particularly if you'd like to start using Household Memberships for the first time.
If you already have Benefit Levels set up, you'll just connect your existing Benefit Levels to your new Membership Inventory by jumping to step 5 here!
Help your prospective members understand how much of their membership cost is tax-deductible by adding text in the Description!
Set the Fair Market Value on your Membership Price Level(s)
Because some or all of the Membership Price is considered a Donation, you'll need to make sure to set the Fair Market Value on your Membership Price Level correctly. The Fair Market Value is the portion of the price that is NOT counted as a Donation.
Consider the following examples:
- If the entire cost of the membership is considered a Donation, set the Fair Market Value to $0.
- If a portion of the cost is considered a Donation, set the Fair Market Value as the amount that is not counted as a Donation.
- Example: If a Membership Price is $50 total and half is considered a Donation, the Fair Market Value should be $25.
- If none of the cost is considered a Donation, leave the Fair Market Value blank; it's not needed in that case.
Review your Ticket Order Donation Acknowledgments
Your confirmation emails can include custom text when there's a donation on the Order. Now's a great time to make sure that's set the way you'd like. Review the options here.
2. Selling Memberships with an included Donation
Great news: Selling Memberships with a Donation portion is the same as selling any other Membership!
Check out our instructions here for the full scoop.
Your patrons can buy their membership on your Public Ticketing Site (PTS) in the special Memberships section, or you can sell the Membership using PatronManager Box Office.
Having Memberships on your PTS and sold via Ticket Orders is great because it means you can easily upsell memberships to patrons who are already buying other things, like admission or event tickets or subscriptions!
3. Viewing Memberships with an included Donation
Ok, you've finished the setup. But what happens when someone buys one of these memberships? How does PatronManager track the Donation Amount?
Memberships will come in as Ticket Orders that you can find from the View Membership Orders tile in the PatronMembership Hub.
You'll see a list of recent Membership Orders that you can click into to view more detail.
On a Membership Order itself, you'll see the price of the entire Membership, and the portion set as a Donation will appear in the Tax Deductible Ticket Donations section.
The Tax Deductible Amount will correspond to the amount considered a Donation.
That linked Donation record tracks the Tax Deductible Portion of the membership (the amount the patron paid, minus the Fair Market Value).
That means it's reportable like any other Donation, and it'll count toward Donation rollup fields in PatronManager (like the Lifetime Donation Amount and the Amount Donated This Fiscal Year, for example).
Frequently Asked Questions
Absolutely; in fact, we encourage you to make the switch! Here are some things to check so that you can smoothly switch from manual membership tracking to PatronManager's automated membership functionality.
Even if you haven't been using PatronManager's built-in membership feature, you may already be using Benefits, either by creating them manually or with custom automation that created the Benefit based on certain patron or donation criteria.
If you are using Benefits, that's great! PatronManager Memberships will continue to create Benefit records, this time automatically, whenever a patron purchases or renews their Membership. If you're already reporting on Benefits, your reports probably won't need to change.
If you're not yet using Benefits, no worries, just keep a slightly closer eye on the reporting section below, since you'll almost certainly be using different reports after you make the switch.
Here's how to tell if you're using Benefits already:
Some clients use Member Benefit records to award automatic discounts or early access to patrons who aren't, strictly speaking, members - for example, you may use Benefits to give a certain number of comp tickets to your staff members or artists.
This is completely fine; manually creating Benefit records for cases like this is normal, and it won't have any negative impact on your Membership functionality. You also don't need to "sell" a fake membership to grant these kinds of perks, you can always create a manual Benefit with an expiration date of your choosing.
We'd recommend creating a special Benefit Level (or Levels) for these kinds of things, e.g. "Staff Benefit", and giving that Benefit Level a large Rank number to keep it toward the bottom of your list.
If you've been tracking memberships manually, the option to become a member that's linked on your website and in other materials like email templates will need to be updated. It's a good idea to do an audit of where that option and link appears in your various materials, so that you can update them all to the right new place.
Unless you're already reporting on Member Benefit records, you'll almost certainly be using new reports to track members once you make the switch. And in that case, you'll probably need your old reports for a while longer, to help you find lapsing members to renew and so forth.
Of course, you could always create Member Benefit records manually to fill in the missing data, but depending on how many members you have and how far back you want the new reports to go, that could be a big project. If you have fewer than 100 current members, you may consider creating Benefit records to track their remaining membership - be sure to set the correct Benefit Level and expiration date if you go this route.
Or you may prefer to have a clean break, and clearly separate your old tracking method from the new PatronManager Memberships tracking. In that case, just make sure to keep those old reports handy for at least a year, until all your current members have renewed into the new automated Membership system.
You bet! Selling Memberships as Donations by setting a Fair Market Value allows you to take advantage of any or all of these amazing features.
Learn more about digital membership cards, automatic member renewal reminders, and membership auto-renewal by following the links.



