PatronManager Help

Improving Email Deliverability

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Improving Email Deliverability: https://help.pm.leapevent.tech/a/1112046

Nothing is more frustrating than finding out your emails aren't getting to the inboxes they're supposed to go to, whether those emails are order confirmation emails or marketing emails.  Recipients of your emails may have received something like this:

"This sender failed our fraud detection checks and may not be who they appear to be. Learn about spoofing."

If this sounds familiar, or if your patrons have mentioned they're not receiving your emails, you may need to update your SPF and DKIM records.  These records both serve as a way for major email servers (Google, Yahoo, etc.) to authenticate your email, which helps them protect their users.

Below, we'll point you towards some precautions you can take to ensure your emails have the best chance of reaching your donors and ticket buyers.

Note: these steps need to be done by the administrator for your org's website, which means our team's ability to assist you beyond providing the resources below will be limited, and your best bet if you need further assistance will be an outside system administrator for your website.

All organizations should...

Set up SPF and DKIM.  These records improve deliverability for emails sent from PatronManager - think order confirmation emails and Portal user password resets.

Set up SPF (Sender Policy Framework)

Set up DKIM (DomainKeys Identified Mail)

If you're using...

Emma: Add Emma to SPF

If you're using Emma for email marketing, you'll also want to add Emma to your SPF record.

PatronChimp: Set up SPF and DKIM for MailChimp

PatronChimp users will want to add MailChimp-specific SPF and DKIM information to their DNS records.

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