Use this link to share with your colleagues:
PM Admin Cert Module 09: Marketing: https://help.pm.leapevent.tech/a/1464205
In this module, we'll focus on:
- Signup Forms
- Email Marketing Options
- Mailchimp basics
- Emma basics and how to get help
- Hard mail / snail mail marketing
- CRM Snapshots
- Reporting on show performance
Help Tab articles for this module:
- All About Email Signup Forms
- How to Use the PatronManager Signup Form
- How to Add New Fields to Your Internal Qualification Form
- Mailchimp vs. Emma: What's the Best Fit For You?
- How to Opt In a Patron Who Has Previously Opted Out of Your Email Lists
- MailChimp's Built-In Salesforce Integration and Why You Should Never Activate It
- Installing and Configuring Mailchimp in PatronManager
- All About Using Emma in PatronManager
- How to Track and Use Email/Mail List Preferences
- How to Create Batch Mail Merge Documents from PatronManager
- All About Direct Mailing, Email, and Phone Lists
- All About CRM Snapshots
- How to Use the Performance Report
- How to Use the Event Summary Report